I had the honor of working with Mel, as our Lead Campaign Writer for many years now.

Mel is a phenomenal campaign writer who can create captivating and effective content for any marketing campaign. She has a wealth of experience in writing, shaping, and flexing content for various platforms and led several seasons of successful Holiday, Back to School, and other campaigns for Microsoft, generating increased brand awareness, customer loyalty, and sales revenue. She excelled at conceptualizing themes for all our campaign work, crafting beautiful manifestos and full messaging frameworks, then pouring all ideas and best practices into extensive documentation/toolkits, to enable numerous editorial teams across the globe to create connected, effective communication during these promo periods.

Mel is not only a skilled writer but also a strategic thinker and a team leader. She always conducts thorough research and analysis to understand the target market, the industry trends, and the best practices for each campaign. She also collaborates well with designers, project managers and marketing managers, to ensure a cohesive and consistent message across all channels. She is proactive, reliable, kind, flexible, and incredibly professional.

Mel would be an asset to any creative team or organization that values high quality content and creative storytelling. With her wide range of experience, talent, and genuine passion, she'll excel wherever the future takes her.

- Milena Dedijer, Creative Director at Microsoft

Mel is an amazing writer/reporter - but just as important, she's got a quirky and unique editorial voice that leaves the reader nodding their head in recognition and amusement... She has a way of telling a story that draws the reader in. I've worked in public relations for several national television shows and as an editor and writer in the music industry and strongly recommend Melanie.

- Jim Kelly, Managing Director of PR Solutions

It was a pleasure working with Mel. Talented storyteller with a great personality. I highly recommend Mel for any team looking to take their project to infinity and beyond!

-Matthew Luhn, 20-Year Pixar Story Veteran 

I’ve had the pleasure of working with Mel over the last 6 years. A true storyteller at heart, Mel paints a picture with words, while delivering a message. Her infectious personality and eternal optimism provide a collaborative work environment. Unwavering in her passion for the story and the words, Mel’s genuineness and loyalty provide reassurance to her team, colleagues and the business.

- Rich Medina, Senior Manager at Disney Consumer Products

Mel is such a gifted writer. When she wrote our brochure copy, she managed to say in just a few words what was in the heart of each of us who know and love the school. Every word was perfect. We are lucky to know her!

- Maureen McConnell, Board of Directors at Neighborhood Music School

Mel is an incredible Brand Ambassador. She not only helps to bring products to life thru her carefully crafted writing, but truly believes in the magic of storytelling. When taking on a new product launch or franchise, she does extensive research to understand the story and the voice in a way that a true fan would appreciate. Mel is also a great leader and mentor to her team, leading by example, supporting and providing guidance as needed. Mel would be a great asset to any company lucky enough to have her.

- Nancy Delgado, Senior Manager at Disney Consumer Products

Melanie's creative brain and writing was the perfect complement to our business at a critical point. She took our high-level brand positioning and helped to give it a voice. You can now find her copywriting fingerprint on our website and packaging. Many customers and people in the press applaud us for our branding and we owe Melanie a great thanks for the role she played in bringing it to life.

- John F. Lustyan, Founder of EDOUGHBLE

After just one meeting with Melanie, she built my story beautifully. She wrote the copy for my entire website. I would (in a heartbeat) recommend Melanie to anyone. She is an exceptional writer.

- Kim Houska, President of Houska Insurance Services, Inc.

Melanie is a truly talented writer with a passion for what she does. Not only does her creativity lead to outstanding results, but her understanding of how the written word impacts a business makes her extremely valuable. As if that weren't enough, she's also a pleasure to work with.

- Lisa Konen, Copywriting Manager at GUESS?

Mel Blume is a brilliant writer. Her ability to take our goals and love for the Neighborhood Music School, and put words to paper was truly beautiful. Everyone has loved it. She's an incredible talent.

- Megan Earhart, Board of Directors at Neighborhood Music School

Melanie is one of the rare professionals who possesses a mix of intelligence, drive, dedication to excellence (truly in everything she does), and attention to detail. It's a mix that will see her succeed no matter what she does. 

- Randy Rider, Senior Vice President at HUB International

Jersey-bred, LA-bound (from when I was about 11). I always hoped to use my imagination and love for the written word in my career; however, upon business school graduation, I found myself climbing the corporate ladder in NYC. And I wanted off.

Against the wishes of pretty much everyone I knew, I sold most of my clothes and headed for the West Coast. Now, over a decade later, I'm really grateful for my fearless twenty-something self (so are my husband and two kids). 

To jumpstart my writing career, I leveraged my knowledge in fashion and started a blog (I worked for Theory, Lord & Taylor, BCBG, Bloomingdale's). I soon held the title of Featured Fashion & Beauty Contributor for Yahoo! Shine. Simultaneously, I was a personal stylist and fashioned looks worn to the Grammy's, Academy Awards, Emmy's and ESPY's. I then ghostwrote a novel and soon after began writing for some of the most iconic global brands including Disney, Marvel, Lucasfilm, GUESS and Marciano.

Along with writing and fashion, I love, love, love traveling and exploring new places. From the UK to Uruguay, Russia, Turkey and more, I've discovered parts of the Earth that truly changed me as a person... and as a writer. 

Interested in establishing your brand voice, or taking it to the next level of awesome? Email me and I'll send you a brief questionnaire and a rate range upon request.

melkaspinblume@gmail.com